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Doherty‑Owned Applebee’s® at NYC’s Bronx Terminal Market Unveils Fresh New Look

Ribbon-Cutting Ceremony Scheduled for Wednesday, August 27 at 10:30 a.m.

(PRUnderground) August 26th, 2025

Doherty Enterprises, Inc. is pleased to announce the completion of a full remodel of its Applebee’s Neighborhood Grill + Bar located at Bronx Terminal Market, 610 Exterior Street. Working overnight and in the early morning hours over several weeks, the restaurant remained open to guests throughout the renovation, ensuring uninterrupted service while crews installed contemporary light fixtures, upgraded booth and bar seating, and added vibrant, neighborhood-inspired murals. This location has been serving the Bronx community since 2009.

A ribbon-cutting ceremony to celebrate the newly refreshed space will be held on Wednesday, August 27 at 10:30 a.m., featuring Neesha Seervai, Vice President of Casual Dining and Specialty Restaurants. “Investing in our Bronx community with this remodel reflects our commitment to creating welcoming, modern gathering places,” said Tim Doherty, president of Doherty Enterprises. “By renovating during off-peak hours, we kept our team—and our guests—serving and dining without missing a beat. We’re proud to bring this updated experience to Bronx Terminal Market, and we look forward to similar projects across our Applebee’s portfolio in New York and New Jersey later this year.”

“This refreshed Applebee’s captures the energy and culture of the Bronx,” added Neesha Seervai, vice president of casual dining and specialty restaurants, Doherty Enterprises. “We can’t wait to welcome local families and friends into this new space that celebrates the neighborhood’s spirit while delivering the warm hospitality Applebee’s is known for.”

Members of the media and the public are invited to attend the ribbon-cutting on August 27. Following the ceremony, guests may tour the updated dining room and meet the Doherty leadership team.

About Applebee’s®  

As one of the world’s largest casual dining brands, Applebee’s Neighborhood Grill + Bar serves as America’s kitchen table, offering guests a lively dining experience that combines simple, craveable American fare with classic drinks and local drafts. Applebee’s makes it easy for family and friends to connect with one another, whether it’s in a dining room or in the comfort of a living room, Eatin’ Good in the Neighborhood™ is a familiar and affordable escape from the everyday. Applebee’s restaurants are owned and operated by entrepreneurs dedicated to more than serving great food, but also building up the communities that we call home. From raising money for local charities to hosting community fundraisers, Applebee’s is always Doin’ Good in the Neighborhood®.

Applebee’s and its franchise operations together consisted of 1,514 Applebee’s restaurants in the United States, two U.S. territories and 15 countries outside the United States as of June 29, 2025. This number does not include 59 company-owned Applebee’s restaurants, one domestic Applebee’s ghost kitchen (small kitchens with no store-front presence, used to fill off-premise orders) and seven Applebee’s international ghost kitchens. Applebee’s is franchised by subsidiaries of Dine Brands Global Inc. [NYSE: DIN], which is one of the world’s largest full-service restaurant companies.

About Doherty Enterprises, Inc.

Established in 1985, Doherty Enterprises owns and operates more than 160 restaurants in New Jersey, New York, including seven restaurant concepts: Applebee’s Neighborhood Grill & Bar, Panera Bread, Wendy’s, Jinya Ramen Bar, Chevys Fresh Mex and its own concepts, The Shannon Rose Irish Pub and Spuntino Wine Bar & Italian Tapas. In addition, Doherty Enterprises is also a franchisee of Sola Salon Studios with 15 locations in Staten Island and New Jersey.

Doherty Enterprises is ranked 27th Largest Franchisee in the United States by Restaurant Finance Monitor, is recognized as the 80th largest Foodservice revenue company in the United States by Nation’s Restaurant News, the 67th largest privately held business in the New York Metro area by Crain’s Business, and 26th in NJ’s Top 250 privately held companies & 5th Largest Family-Owned Business Based on Employees in New Jersey by NJBIZ.

The Doherty vision is to be the “Best Food Service Company in the Communities We Serve” and its mission is to “Wow Every Guest Every Time, Wow our People, Wow Our Communities and Wow Our Suppliers.” Doherty Enterprises has also been lending a helping hand to team members and their immediate families when financially burdened through the WOW a Friend Foundation. To date, the foundation has assisted more than 4,200 people and donated over $5.7 million directly back to those in need. (www.DohertyInc.com).

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Original Press Release.