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Qualified Unveils The World’s First AI SDR Superagent

via Business Wire

Appearing as a digital human, Piper can now deliver face-to-face experiences at every stage of the marketing funnel

In a year dominated by breakthroughs in “agentic AI,” Qualified today introduced new capabilities that evolve their AI sales development representative (SDR) agent, Piper, into the first full‑funnel AI SDR superagent that can autonomously engage, nurture, and convert buyers through multi‑modal, face‑to‑face experiences. Designed for the agentic marketing era, Piper goes far beyond conventional AI sales assistants, delivering human-like interactions at scale for more than 500 leading brands.

This marks Qualified’s tenth major release of Piper, pushing the boundaries of agentic marketing and revolutionizing traditional B2B pipeline generation. Piper empowers marketing teams to hire AI agents capable of orchestrating hyper-personalized, cross-channel, life-like selling experiences that guide buyers to conversion at every touchpoint.

See Piper in action: Demo.

Breaking the Mold: The next generation of pipeline creation

For decades, the marketing funnel has remained stagnant, bogged down by manual processes, disconnected systems, limited human (SDR) capacity, and countless lost opportunities. Piper shatters this paradigm, enabling marketers to move beyond complex, capacity-limited workflows. By recognizing buyer intent and position in the funnel, Piper proactively nurtures every lead with tailor-made interactions across multiple channels.

“We have entered the agentic marketing era, where agents are redefining how marketing teams operate to generate pipeline,” said Kraig Swensrud, Founder and CEO of Qualified. “More than 500 companies have already hired Piper as an all-knowing, always-on teammate—scaling inbound pipeline with unprecedented speed and precision. With Piper the AI SDR superagent, we’re taking an even bigger leap forward, empowering marketing teams to orchestrate intelligent, high-impact agentic experiences that drive qualified pipeline at every stage of the funnel.”

End-to-End Orchestration: An industry first

Unlike typical AI SDRs that only qualify high-intent leads, Piper autonomously manages the entire funnel—capturing new prospects, identifying buying signals, and triggering context-aware engagement via web, email, and live digital video.

Since launching Piper in April 2024 as the world’s first AI SDR agent for high-intent inbound leads, Qualified has brought over 500 companies—including Asana, Box, Plaid, LogicMonitor, and SUSE—onto the platform. Now, Piper’s expanded capabilities elevate her from qualifying buyers to full-funnel pipeline management and nurturing:

  • Multi-modal functionality: Piper engages buyers in real time using text, voice, and video, appearing as a digital human or amorphous orb—delivering face-to-face experiences at every stage to meet buyers’ information needs instantly and intelligently.
  • Multi-stage management: Piper autonomously captures new leads, nurtures warm prospects, and converts hot leads, dynamically personalizing content and engagement for each buyer’s journey.
  • Multi-channel engagements: Seamlessly bridging website and email, Piper maintains context-rich conversations—sending follow-ups, referencing prior interactions, and delivering a continuous, closed-loop experience unmatched by any other agent.
  • Multi-agent infrastructure: With instant meeting booking, personalized emails, dynamic offers, and on-demand conversations, Piper adapts to ever-changing buyer behavior and business objectives, driving pipeline with real-time precision.

“Running the Whole Show:” Bold perspectives from industry leaders

Keith Pearce, CMO at Gainsight, added, “With Piper, the future is now. She is super intelligent and contextualized, delivering the hyper-personalized experiences marketers have been chasing for decades. This is an incredible way to move buyers through the funnel.”

Jamie Domenici, CMO at Klaviyo, said, “Piper is absolutely the future and a total game changer. She is going to overhaul the way marketers generate demand and the way that we follow up with it. With Piper, I have total control over the entire funnel—and I don't have to wait.”

See Piper in action: Demo.

Responsible AI by Design

Piper is built with enterprise-grade privacy, bias mitigation, and explainability. Qualified adheres to GDPR, CCPA, and the latest AI transparency guidelines; every customer interaction is secure, compliant, and trustworthy.

Availability

PiperX, with groundbreaking multi-modal and full-funnel features, will be available to all Qualified customers in Fall 2025 as a premium addition.

About Qualified

Qualified is the Agentic Marketing Platform with the world’s #1 leading AI SDR agent, Piper. Marketing teams trust Piper to autonomously drive inbound pipeline at scale, delivering real-time engagement and conversion. Trusted by top brands such as Asana, Box, Brex, Clari, GE Healthcare, Grubhub, Lattice, Outreach, and more, Qualified is redefining how companies generate pipeline in the age of AI. Rated as the #1 AI SDR Agent on the G2 Leader Quadrant, with over 1,500 five-star reviews on G2 and the Salesforce AppExchange, Qualified is the trusted agentic marketing solution for B2B companies looking to maximize efficiency and pipeline generation. For more information, visit qualified.com.

"With Piper the AI SDR superagent, we’re taking an even bigger leap forward, empowering marketing teams to orchestrate intelligent, high-impact agentic experiences that drive qualified pipeline at every stage of the funnel.”

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