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Pete & Gerry’s Named to Inc.’s 2025 Best in Business List for Social Good

via Business Wire

Pete & Gerry’s was recognized for its efforts in elevating education, transparency, and leadership in humane, sustainable egg farming

Pete & Gerry's Organics, LLC, a pioneer in humane egg farming for nearly 30 years, has been named to Inc. 's 2025 Best in Business List in the Best Social Good category, and honored as a “Food Company We Love.” This recognition celebrates companies that go beyond profits to make a positive impact on their communities, industries and the planet.

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Ever since creating the specialty egg category in 1997, Pete & Gerry’s has defined ethical leadership in the egg industry. As the nation’s first Certified Humane® egg producer and the first egg company to achieve B Corporation certification in 2013, Pete & Gerry’s has long set the standard for transparency, sustainability, and animal welfare, empowering consumers to make choices that align with their values.

Amid one of the most disruptive years in the egg industry, marked by supply challenges from the ongoing Avian Influenza epidemic and volatile egg prices, Pete & Gerry’s cut through the noise and confusion with transparency, innovation, and education. While others shied away from speaking about the epidemic’s impact, Pete & Gerry’s led with clarity, explaining why its prices remained more stable than conventional eggs and how its dispersed network of family farms, operating with higher animal welfare standards, helps protect hens, farmers, and the planet. Through expert-led communications, a dedicated Avian Influenza education microsite (geteggs.com), and strategic media partnerships, the company reached over 22 million consumers with accurate, accessible, and actionable information.

A key pillar of Pete & Gerry’s marketing continues to be consumer education, helping shoppers understand the meaningful differences among egg types, from misleading “cage-free” labels (hens do not have regular, outdoor access), to the truly humane standards of free-range and pasture-raised farms (hens get outside regularly). Knowing that most consumers decide at the shelf, the brand creates engaging, easy-to-digest materials, from in-store signage to connected TV campaigns like “Life’s Better Out Here” and “Eggs As Nature Intended,” to help people shop with confidence and choose eggs that reflect their values.

In 2025, Pete & Gerry’s also introduced Organic Pasture Raised Eggs, the pinnacle of quality and sustainability. The launch marked a milestone in the company’s commitment to offering the full spectrum of premium, humanely raised eggs, ensuring consumers have ethical, high-quality choices at every point in their egg-buying journey.

“At Pete & Gerry’s, we’ve always believed that business can be a force for good,” said Tom Flocco, Chief Executive Officer of Pete & Gerry’s. “This recognition from Inc. affirms that purpose and profit can go hand in hand. Every decision we make, from protecting the welfare of our hens to supporting our network of family farmers, is grounded in our mission to educate and empower consumers to make informed choices that support a food system that’s better for hens, better for farmers, and better for the planet.”

The Inc. Best In Business awards honor companies that, through exceptional execution, have achieved significant milestones and core business wins, like customer expansion, key product launches, increased market share, and industry-defining accomplishments. Companies from a wide range of industries – such as technology, health care, finance, and retail – have been recognized for their success and their positive influence on the business world.

“Each Best in Business honoree achieved a breakthrough moment this year. Some unveiled groundbreaking innovations while others launched savvy marketing campaigns or strategically implemented AI in their companies,” says Bonny Ghosh, editorial director at Inc. “No matter what their business win looked like, their projects and initiatives had a sizable impact on their company and even on their industry at large, making them worthy of this honor.”

For more information on Inc.’s Best in Business awards or to see the complete list, click here.

To learn more about Pete & Gerry’s, please visit peteandgerrys.com or the brand's Instagram, TikTok, X, and Facebook pages.

About the Pete & Gerry's Family of Brands

The Pete & Gerry's family has been raising hens for generations and is committed to bringing consumers the highest-quality organic, free-range and pasture-raised eggs via its brands and products, including Pete & Gerry’s Organic Pasture Raised, Pete & Gerry's Organic® Free Range, Pete & Gerry's Pasture Raised™, and Nellie's Free Range®. Pete & Gerry's is a values-led company dedicated to the humane treatment of animals and to supporting the livelihoods of family farmers, each of whom follow the strictest standards of humane animal treatment, safety, and environmental sustainability. In 2003, the company became the first Certified Humane® egg producer in the US, and in 2013 it led the egg industry by achieving Certified B Corporation status. Pete & Gerry's believes hens deserve a safe, comfortable place to live a happy, healthy, natural lifestyle, and that family farmers deserve the right to keep their land and income without having to resort to the unhealthy and inhumane factory-farm practices plaguing this country. To learn more, visit www.peteandgerrys.com and www.nelliesfreerange.com.

About Inc.

Inc. is the leading media brand and playbook for the entrepreneurs and business leaders shaping our future. Through its journalism, Inc. aims to inform, educate, and elevate the profile of its community: the risk-takers, the innovators, and the ultra-driven go-getters who are creating the future of business. Inc. is published by Mansueto Ventures LLC, along with fellow leading business publication Fast Company. For more information, visit www.inc.com.

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