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CookUnity Secures $250 Million from General Catalyst to Accelerate Growth and Customer Acquisition

via Business Wire
  • The company secured up to $250 million in non-dilutive funding from General Catalyst to accelerate customer acquisition, brand expansion, and chef partnerships across North America.
  • CookUnity´s innovative model has allowed the company to scale profitably without new fundraising, driving more than 75% year-over-year increase in total meals and sustained growth.
  • CookUnity also added new award-winning chefs Marcus Samuelson, Rick Bayless and Cat Cora to their roster.
  • The average chef on the platform earns $850,000 annually, while top performers generate more than $7 million in revenue each year.

CookUnity, the award-winning chef-to-consumer meal delivery platform, announced that as of October it had achieved more than 75% increase in total meals year over year, underscoring the company's steady and profitable growth trajectory1. The company also confirmed it has secured up to $250 million in non-dilutive funding from General Catalyst, fueling CookUnity´s next phase of growth focused on customer acquisition, brand expansion, and chef partnerships across North America.

Unlike traditional meal delivery services, CookUnity´s innovative business model has enabled the company to scale profitably without relying on incremental fundraising. The platform empowers award-winning chefs, as entrepreneurs, to focus on creativity and cooking while CookUnity handles sourcing, packaging, and delivery, a game changing business model for culinary creators. This chef-driven model ensures authenticity, consistency and quality at scale, positioning CookUnity for continued growth and long-term success.

“We´re building a model that supports both sides of the table: customers who want exceptional food, and chefs who deserve a platform to grow their brands and reach more people,” said Mateo Marietti, Co-founder and CEO of CookUnity.

“The General Catalyst investment validates the scalability of our model and fuels our mission to bring award-winning chef made meals accessible to millions of consumers throughout North America,” mentioned Aalok Kapoor, COO of CookUnity. “A key part of that growth is our unmatched variety with hundreds of meals every week for people to choose from; this diversity is what makes CookUnity truly unique.”

Also in 2025, CookUnity added to its roster of award-winning chefs notable names like Marcus Samuelsson, Cat Cora and Rick Bayless, underscoring CookUnity´s appeal as the premier destination for chefs to scale their businesses nationally with no capital risk while maintaining creative freedom in their menu development. CookUnity´s performance translates directly into chef success: the average chef on the platform earns $850,000 annually, while top performers generate more than $7 million in revenue each year.

CookUnity's Canadian expansion is also proving to be a valuable success, with Michelin-starred Chef Patrick Kriss from Toronto now offering his food through the platform, showcasing the replicable chef-to-consumer model in a new market. This also highlights the added value for U.S. chefs, as award-winning culinary talents like Einat Admony, Jose Garces and Chris Ratel have expanded their offering to Canada.

“This next chapter is about scale and connection,” said Marietti. “Our new marketing campaign ‘Chefs to the People’ reinforces the brand's mission to make exceptional dining experiences accessible at home. As we expand across North America, our focus is on bringing more subscribers into the CookUnity community and giving them direct access to chefs and flavors they love.”

About CookUnity

CookUnity is America’s first chef-to-you meal delivery. With a mission to empower chefs to nourish the world, CookUnity offers a solution that proves eating well can be convenient, affordable and delicious. The revolutionary model puts the power directly in chefs' hands, offering fully equipped kitchens, predictable revenue, and direct access to feeding millions across the nation. Subscribers get access to 180+ award-winning chefs, a rotating weekly menu of 300+ dishes, and fresh, fully prepped meals right at their doorsteps in sustainable packaging. Since 2016, the team has grown rapidly from a small kitchen in Brooklyn, New York, to eight kitchens across the nation and Canada. For more, head to CookUnity.com.

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1 Calculated from total meals ordered on the CookUnity platform for the 12 months ending October 2025 versus the prior-year period.

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